Turn Sound into Story with ElevenLabs

  • Build expressive AI voiceovers - exploring narration tone, pacing, and emotion in ways you can experiment with for your own documentaries.

  • Clone or design voices responsibly - understand consent, data quality, and ethical best practices for real-world production.

  • Generate custom sound effects and ambiences - create transitions, textures, and atmospheres directly inside ElevenLabs.

  • Shape music that serves your story - direct AI-generated tracks by mood, rhythm, and structure to perfectly support your edit.

  • Get answers once you’ve tried it yourself - return to the follow-up Q&A ready to troubleshoot, share results, and solve real creative challenges after experimenting with ElevenLabs.

Why ElevenLabs?

In today’s fast-changing production landscape, sound design is no longer just a finishing touch - it’s part of how stories are built, tested, and shared from the very start.

AI tools like ElevenLabs are reshaping that process, making professional-quality narration, sound effects, and music accessible to independent filmmakers. What once required studio time and budgets can now be explored from your laptop - quickly, ethically, and creatively.

This class introduces you to practical ways to use ElevenLabs to bring your documentaries to life through sound. You’ll see how to create convincing voiceovers, craft atmospheres, and guide music that supports your story’s emotional arc - whether for polished delivery or as placeholders during rough cuts, trailers, and development pitches. We'll also discuss some of the tool’s current limitations, helping you form your own view on how best to use it.

The same techniques apply beyond feature docs - to shorts, sizzle reels, trailers, social videos, educational projects, …and any project where sound plays a key storytelling role. 

This class is for filmmakers who want to experiment with AI audio in a practical, responsible way.

Class Details

Approach: Our Hands On With... classes are designed to give you a solid grounding in practical tools that can support your documentary work. Each class combines a live tutorial, where the instructor demonstrates key features and documentary filmmaking use cases, with a follow-up Q&A once you’ve had time to experiment on your own. You’ll be encouraged to get hands on between the two sessions - exploring ElevenLabs, testing ideas, and returning with questions, discoveries, and challenges to discuss together.

Live Class: November 21st at 9am PT, 12pm ET, 5pm GMT - Recording now available to all students

Live Q&A: December 2nd at 9am PT, 12pm ET, 5pm GMT 

Exclusive Resources: You’ll also receive an ElevenLabs Tips & Tricks Guide and one-year access to recordings of both sessions.

Who Should Join?

This class is designed for documentary filmmakers who want to understand how AI audio can enhance their creative process - from early edits to final polish.

Whether you’re crafting narration for a rough cut, experimenting with placeholder music, or searching for new ways to shape sound and emotion, this session offers practical, hands-on training that demonstrates the full potential of ElevenLabs for documentary storytelling.

It’s also ideal for filmmakers working solo or in small teams who want to expand their post-production toolkit without needing specialist sound or voiceover resources.

No prior experience with ElevenLabs is required - just curiosity and a documentary project, idea, or edit-in-progress to explore.
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What You'll Learn!

We’ll explore the following core areas during the live session. Depending on the flow of questions and discussion, we may spend longer on certain sections or go deeper into specific tools and techniques that prove most useful to the group. 


Topic 1: Designing Voices That Tell the Truth

  • Learn how ElevenLabs turns text into natural, expressive narration.

  • Experiment with pacing, tone, and emotion to fit different documentary styles.

  • Create temporary voiceovers for rough cuts and trailers while testing creative options.

Topic 2: Voice Cloning & Responsible Use

  • Understand how voice cloning works and what makes a strong training dataset.

  • Explore ethical best practices — consent, credit, and transparency.

  • Discuss when cloning is appropriate and when to use live talent instead.

Topic 3: Sound Effects & Atmospheres

  • Generate ambient layers, Foley-style details, and transitions inside ElevenLabs.

  • Learn prompting strategies for realistic or stylised sound design.

  • Explore how sound builds emotion, pacing, and sense of place in nonfiction.

Topic 4: Music Generation & Story Rhythm

  • Create background music that matches tone, tempo, and structure.

  • Use AI-generated music as temp score material for edits or trailers.

  • Understand rights, licensing, and practical limitations of AI music tools.


Follow-Up Q&A

  • Reflect on your own experiments with ElevenLabs.

  • Share results, troubleshoot challenges, and refine your workflow together.

Meet Your Instructor

Gareth Mackown

Gareth is the creator behind the 'Hands On With...' AI education series. With a background in digital technology, and delivering online and in-person education, he helps filmmakers navigate the fast-changing world of generative tools with practical, real-world guidance. Gareth focuses on translating complex tools into clear, ethical, and creative workflows that filmmakers can immediately apply to their projects.

 "The best way to understand AI sound is to see and hear it in action. This class gives filmmakers a clear, practical introduction to ElevenLabs - what it can do, and how to start using it responsibly."

- Gareth Mackown, Class Instructor